Master of Management of AI in E-commerce and Retail Marketing

This 90-credit master’s at UBI Business School, run in partnership with Publicis Commerce, focuses on AI in e-commerce and retail marketing. It blends AI, data analytics and strategic management so that students can design and run data-driven, omnichannel retail strategies, using Python for applied analytics. Modules cover the e-commerce landscape, AI in e-commerce and retail media, followed by a six-month online capstone. It is taught in English, takes one to two years at the same tuition, and has March and September intakes. HyFlex teaching, small classes and mentoring are offered, with study in Brussels or online and an optional semester abroad.

Course Details

CategoryDetails
TimeFull Time
CampusBrussels
Duration1
Deadline-Datetbc,01-August,
Fee Per Year17000
Application Feepublic universities charging between €50 and €200 (or no fee at all), while private institutions and business schools generally charge higher fees ranging from €100 to €300+
Currencyeuro
Intake Linkhttps://ubi.edu/master-in-management-ai-in-e-commerce-and-retail-marketing/
Deadline Linkhttps://ubi.edu/master-in-management-ai-in-e-commerce-and-retail-marketing/
IntakesJanuary
Program language requirementEnglish: IELTS 6.0, TOEFL iBT 72

Who can Choose this program?

Bachelor’s degree In Business Administration, Marketing, Management, Economics, Information Technology, Computer Science, or a related field

Additional Information

CategoryDetails
Scope of the programGraduates are prepared for senior digital commerce roles. Listed positions include e-commerce customer experience manager, digital campaign and performance manager, omnichannel strategy lead, retail transformation and automation specialist and personalisation and customer experience architect, with ethical and sustainable retail innovator as an emerging role. Employers include retailers, brands, marketplaces and marketing agencies. Access to Microsoft certifications adds to their profile. The page says the degree supports further study and international employment, and the capstone options allow students to build a thesis, consultancy project or venture.
Program entry requirementUndergraduate degree required for admission
Required GPAMaster's: A recognized 4-year Bachelor's degree in a relevant discipline with a minimum CGPA of 2.5/4.0 or equivalent. Competitive universities generally prefer 3.0/4.0 or higher.
GRE RequiredNo
GMAT RequiredNo
Application Process1. Apply to a Belgian university or higher education institution by submitting academic transcripts and certificates, a personal statement or motivation letter, and proof of language proficiency (English/French/Dutch, such as IELTS or institutional requirements). 2. Receive an official admission/acceptance letter from a recognized Belgian institution. 3. Pay the required tuition fee or enrollment fee (if requested by the institution). Proof of payment is often required before or during the visa application process. 4. Start your long-stay (Type D) student visa application through the Belgian Embassy, Consulate, or VFS Global in your country (Belgium does not use an online system like AVATS). 5. Prepare and submit all required supporting documents, including a passport valid for at least 12 months, an acceptance letter from a Belgian institution, proof of sufficient financial means (blocked account, sponsorship, or scholarship), proof of accommodation in Belgium, a medical certificate, a police clearance certificate (if required), health/medical insurance, a motivation letter / Statement of Purpose (SOP), and recent passport-sized photographs. 6. Pay the visa application fee as instructed by the Belgian Embassy or VFS Global. 7. Submit your application, documents, and biometrics at the nearest Belgian Embassy, Consulate, or VFS Global Visa Application Centre. 8. Track your application using the reference number provided after submission and wait for the visa decision.
Available Scholarshipshttps://studyabroadupdates.com/scholarships/
Program accreditationDegree validated by Middlesex University London (UK)
Living expensesCost of Living in Belgium The cost of living for international students in Belgium depends on the city and your lifestyle. On average, students spend between €700–€800, and in some cases over €1,000 per month. Accommodation  €300–€500 per month for student housing  Private apartments or studios cost more  Brussels is relatively affordable compared to cities like London, Paris, Amsterdam, and Berlin Food  Around €250–€300 per month  Cooking at home helps save money  Eating out regularly increases costs Transportation  Students get discounted public transport passes  Leuven: yearly bus pass costs about €25  Brussels: under-24 students can get a yearly pass for as low as €12 Overall Monthly Budget  Average: €700–€800  Higher end (private housing & lifestyle): €1,000
Visa Process Details1. Passport: Valid passport with old ones if available (Mandatory). 2. CNIC / B-Form / FRC: ID and family relation documents (Mandatory). 3. Photographs: Biometric/passport-sized photo (Mandatory). 4. Offer Letter: Official unconditional admission letter (Mandatory). 5. Tuition Fee Receipt: Deposit, payment, or scholarship proof (Mandatory/Conditional). 6. Academic Documents: Transcripts and degrees with attestations (Mandatory). 7. Language Certificate: IELTS, TOEFL, or language proof (Conditional). 8. CV / Resume: Updated resume with gap details (Mandatory/Conditional). 9. SOP / Motivation Letter: Study plan and home ties explanation (Mandatory/Conditional). 10. Financial Documents: Bank statements, income, and funds proof (Mandatory). 11. Sponsor Documents: Sponsor ID, relation, affidavit, and income proof (Conditional). 12. Accommodation Proof: Housing booking or address (Mandatory/Conditional). 13. Insurance: Travel/health insurance (Mandatory/Conditional). 14. Police Certificate: Character certificate if required (Conditional). 15. Medical Certificate: Medical/TB/polio clear certificate (Conditional). 16. Translations / Legalization: Certified translations or attestations (Conditional). 17. Previous Refusals: Refusal letters with explanations (Mandatory if applicable). 18. Travel History: Visas, stamps, and travel proof (Conditional). 19. Family / Home Ties: Property, business, or family return proof (Recommended). 20. Country-Specific: Blocked account / Annex 32 / solvency proof (Country-specific). 21. Country-Specific: Medical and police clearance (Country-specific). 22. Country-Specific: Belgian institution enrolment evidence (Country-specific).
Part timeworkPart-Time Job Options for International Students in Belgium International students in Belgium are allowed to work part-time while studying, subject to visa conditions. Common Part-Time Job Options Retail jobs: supermarkets, clothing stores, shopping centers Hospitality sector: cafés, restaurants, hotels, fast-food outlets Customer service: call centers, front desk assistants Campus jobs: library assistant, administrative support, student ambassador Delivery & logistics: food delivery, warehouse assistant (where legally permitted) Tutoring: academic tutoring or language support (subject-based skills) Working Hours  Up to 20 hours per week during term time •Full-time work allowed during official holidays (summer, winter, and Easter breaks) Wages  Minimum wage depends on age and experience  Average student earnings range from €11–€13 per hour Requirements  Valid Belgian residence permit (student status)  Student employment contract  Registration with the National Social Security Office (NSSO)  Belgian bank account (recommended)
Post-study work opportunityPost-Study Work Opportunities Belgium's post-study work situation improved significantly with 2018 immigration reforms, but it's still not as straightforward as Canada or Australia's graduate visa programs. Students can work 20 hours/week during their studies (outside class hours).

What is the duration of the Master's program at UBI Business School?

The Master's program at UBI Business School has a duration of one year, with options to extend to two years.

What are the application requirements for the Master's program in AI in e-commerce and retail marketing?

Applicants are required to have an undergraduate degree, along with academic transcripts, a personal statement or motivation letter, and proof of language proficiency in English such as IELTS or TOEFL.

How much does the Master's program in AI in e-commerce at UBI Business School cost?

The tuition fee for the Master's program is €17,000 per year, with additional application fees that can range from €50 to €300 depending on the institution.

What career opportunities are available after completing this Master's program?

Graduates can pursue senior digital commerce roles, including positions such as e-commerce customer experience manager, digital campaign and performance manager, and retail transformation specialist. Access to Microsoft certifications can further enhance their profiles.

Can international students work while studying in Belgium?

Yes, international students in Belgium are allowed to work part-time, with a limit of up to 20 hours per week during term time. Full-time work is permitted during official holiday breaks.

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