Bachelor of Management in Digital Marketing & Sales Management

The University of Dąbrowa Górnicza
Management in Digital Marketing & Sales Management
Bachelors
Business & Management
Private University
Poland

The Bachelor of Management, Digital Marketing & Sales Management specialization at the University of Dąbrowa Górnicza focuses on modern digital marketing and sales strategy. Students study digital marketing channels, sales management principles, and customer relationship management. Coursework addresses how organizations plan and execute digital marketing and sales campaigns. The specialization builds practical skills applicable to managing digital marketing and sales teams. Students gain hands-on experience through digital marketing tools and sales strategy projects. The program reflects the ongoing shift of marketing and sales strategy toward digital channels.

Course Details

Category	Details
Time	Full Time
Campus	Dąbrowa Górnicza
Duration	3
Deadline-Date	25-September,18-February,,
Fee Per Year	2098
Application Fee	Application fees for international students in Poland typically range between €20 and €50 (85-150 PLN) per program or application.
Currency	euro
Intake Link	https://wsb.edu.pl/en/student/academic-schedule
Deadline Link	https://wsb.edu.pl/en/student/internships/deadlines
Intakes	February
Program language requirement	B2,IELTS Minimum overall score 5.5,ISE Digital over 80 points,TOEFL iBT minimum 72 points,TOEIC minimum 785 (Listening & Reading), 150 (Speaking), 160 (Writing), (PTE General/Academic) minimum 59 points or Level 3

Who can Choose this program?

HSSC Stream Any (I.Com or ICS preferred, but all accepted)

Additional Information

Category	Details
Scope of the program	Graduates are prepared for digital marketing manager and sales specialist roles across industries. Career paths include positions in social media management, digital advertising, and sales strategy. Graduates can work in marketing agencies serving clients across various sectors. The program also supports careers in e-commerce marketing and customer acquisition roles. Many graduates continue into MSc-level Management programs for further specialization. The program also provides a foundation for careers in digital marketing and sales leadership.
Program entry requirement	1. Preparation of Required Documents Before starting your application, prepare and upload all necessary documents to the admissions portal. Important: Ensure your passport is valid for at least 6 months from your intended date of arrival. Check the list of required documents 2. Registration on the Official WSB Website Register for your selected course on wsb.edu.pl: Studies in English – Bachelor’s Studies in English – Master’s Studies in Polish Studies in Ukrainian After creating your account, you will receive an activation link via email (check your SPAM folder). Activation may take a few minutes up to 24 hours. Note: Avoid creating multiple accounts while waiting for confirmation. Once activated, log in to the portal, complete your personal details, and upload scanned copies of your documents. 3. Initial Pre-Screening – Entrance Exam and Interview Conducted via the Moodle platform with live supervision on Microsoft Teams Laptop or PC with a webcam and microphone is required Mobile phones cannot be used for participation 4. Payment of Tuition and Admission Fee Make the payment unless you are exempt: Use the official invoice from the portal or your admission officer Payments should be made to the University’s EUR bank account If paying in another currency, exchange rate differences may apply Note: Detailed tuition fees are provided in the program descriptions. 5. Learning Agreement and Rector’s Decision After payment, you will receive and sign your Learning Agreement and the Rector’s Decision. 6. Letters of Acceptance and Visa Application You will receive your Letter of Acceptance, required for visa application if applicable One free shipment of the Letter of Acceptance is included (within Poland or abroad) Additional shipments are the candidate’s responsibility Keep the Admissions Office informed about your visa status and planned arrival 7. Arrival on Campus or Tuition Fee Refund Upon arrival, visit the Admissions Office (Cieplaka 1C, Dąbrowa Górnicza, Room 218) for final verification and signing of documents Bring all hard copies of your documents In case of visa refusal, you may apply for a tuition fee refund
Required GPA	Academic: HSSC: Minimum 50% (Less then case to case)
GRE Required	No GRE required for admission to this bachelor's program at the University of Dąbrowa Górnicza (WSB University).
GMAT Required	No GMAT required for admission to this bachelor's program at the University of Dąbrowa Górnicza (WSB University).
Application Process	How to Apply to Study in Poland? When applying to polish universities, students should keep in mind these crucial steps: 1. Select the course you want and university first. 2. Visit the website of the former university to obtain the application. 3. Complete the application and look for further information, such as exam requirements and other information on admissions for students from abroad. 4. Enroll in and complete the necessary test. 5. Enclose the completed application form and any other documents, such as the academic criteria. 6. Proof of funding for your research (such as bank balance). 7. Standards for proficiency in English (IELTS, PTE, TOEFL Scores). 8. Foreign Student Health Insurance. 9. The acceptance letter will be sent to your mail by the university once it checks your application and supporting documentation. 10. After receiving the acceptance letter, you have a deadline for paying your deposit. 11. Attend that particular university on the given day.
Available Scholarships	https://studyabroadupdates.com/scholarships/
Program accreditation	The University of Dąbrowa Górnicza (now known as WSB University) holds positive accreditation from the Polish Accreditation Committee (PKA). Founded in 1995, it is a private university with its headquarters in Dąbrowa Górnicza and branch faculties across Poland, including Cieszyn, Żywiec, Olkusz, Gliwice, Tychy, Kraków, Katowice, Jaworzno, and Warsaw. The university is affiliated with the European University Association (EUA), Socrates-Erasmus, EFMD, and CEEMAN. Its Computer Science programs hold accreditation for the longest possible period (5 years). This accreditation confirms the university meets national and international quality standards for higher education.
Living expenses	Living Expenses in Poland • Monthly Budget: Generally ranges between €400 and €600 per month (approx. PLN 1,500 – 2,500) to live a moderate student life. • Accommodation: Highly affordable on-campus university dormitories cost roughly PLN 400 – 600 (€90 – €140) per month. A private 1-bedroom apartment outside the city center can average around PLN 2,300 (~€540). • Visa Proof of Funds: To clear your student visa requirements, you must present an accessible bank statement showing a baseline liquidity of approximately PLN 8,000 (~€1,850) in addition to your paid tuition receipts.
Visa Process Details	1. Passport: Valid passport with old ones if available (Mandatory). 2. CNIC / B-Form / FRC: ID and family relation documents (Mandatory). 3. Photographs: Biometric/passport-sized photo (Mandatory). 4. Offer Letter: Official unconditional admission letter (Mandatory). 5. Tuition Fee Receipt: Deposit, payment, or scholarship proof (Mandatory/Conditional). 6. Academic Documents: Transcripts and degrees with attestations (Mandatory). 7. Language Certificate: IELTS, TOEFL, or language proof (Conditional). 8. CV / Resume: Updated resume with gap details (Mandatory/Conditional). 9. SOP / Motivation Letter: Study plan and home ties explanation (Mandatory/Conditional). 10. Financial Documents: Bank statements, income, and funds proof (Mandatory). 11. Sponsor Documents: Sponsor ID, relation, affidavit, and income proof (Conditional). 12. Accommodation Proof: Housing booking or address (Mandatory/Conditional). 13. Insurance: Travel/health insurance (Mandatory/Conditional). 14. Police Certificate: Character certificate if required (Conditional). 15. Medical Certificate: Medical/TB/polio clear certificate (Conditional). 16. Translations / Legalization: Certified translations or attestations (Conditional). 17. Previous Refusals: Refusal letters with explanations (Mandatory if applicable). 18. Travel History: Visas, stamps, and travel proof (Conditional). 19. Family / Home Ties: Property, business, or family return proof (Recommended). 20. Country-Specific: e-Konsulat form / appointment confirmation (Country-specific). 21. Country-Specific: Proof of accommodation and return travel means (Country-specific). 22. Country-Specific: Insurance meeting Polish national visa rules (Country-specific).
Part timework	Part-Time Work in Poland • Hours: Enrolled full-time international students face no restrictions on working hours. You can work part-time, full-time, or freelance without needing a separate work permit. • Average Pay: The statutory minimum wage is PLN 30.50 per hour gross. • Tax Benefits: Students under the age of 26 working on a mandate contract (umowa zlecenie) are exempt from both social security (ZUS) and income tax up to a high income threshold, allowing you to take home nearly 100% of your gross earnings.
Post-study work opportunity	Post-Study Work Opportunities • 1-Year Stay-Back Permit: Non-EU graduates of Polish higher education institutions can apply for a 1-year temporary residence permit extension specifically designed to give you an open window to hunt for a job. • Full Work Permit Transition: Once you land a professional contract matching your credentials, you seamlessly transition into a multi-year Temporary Residence Card (Karta Pobytu) tied to your employer. • The EU Blue Card Pathway: Highly qualified specialists who secure a position with a salary at or above 150% of the national average (~PLN 10,500/month gross) qualify for a premium EU Blue Card valid for up to 4 years.

What is the duration of the Bachelor's program in Digital Marketing and Sales Management at the University of Dąbrowa Górnicza?

The duration of the Bachelor's program in Digital Marketing and Sales Management at the University of Dąbrowa Górnicza is 3 years.

What are the application fees for international students applying to study in Poland?

Application fees for international students in Poland typically range between €20 and €50 (85-150 PLN) per program or application.

What English language proficiency tests are accepted for admission to the program?

The program requires a minimum IELTS overall score of 5.5, along with acceptable scores from TOEFL, TOEIC, and PTE General/Academic based on specified minimum points.

Are there scholarships available for students at the University of Dąbrowa Górnicza?

Yes, there are scholarships available for students. You can find more information about available scholarships at this link.

What are the part-time work opportunities for international students in Poland?

Enrolled full-time international students in Poland face no restrictions on working hours. They can work part-time, full-time, or freelance without needing a separate work permit.