Master of Communication Management in Advertising, Public Relations, Branding

The Master of Communication Management in Advertising, Public Relations, Branding at University of Wroclaw is a 2-year program taught in English in Wrocław. Students learn to plan and manage communication strategies for companies, institutions and brands. The specialization combines advertising, public relations and branding with market and audience analysis. Topics include campaign design, brand identity, reputation management and digital communication channels. Teaching uses lectures, workshops, case studies and campaign projects, often in teams. It suits graduates aiming at careers in agencies, corporate communication or marketing.

Course Details

CategoryDetails
TimeFull Time
CampusWrocław
Duration2
Deadline-Datetbc,31-August,
Fee Per Year3750
Application FeeApplication fees for international students in Poland typically range between €20 and €50 (85-150 PLN) per program or application.
Currencyeuro
Intake Linkhttps://international.uni.wroc.pl/en/current-students/academic-calendar
Deadline Linkhttps://international.uni.wroc.pl/en/admission-full-degree-studies/deadlines-admission
IntakesFebruary
Program language requirementB2 ,TOEFL iBT 72+,TOEIC Minimum 785 Listening & Reading, 150 Speaking, 160 Writing,IELTS min. 5.5, ESOL Skills for Life Level 1 (B2), ISE II or higher, ISE Digital >80 pts Minimum score 59

Who can Choose this program?

Bachelor’s degree in Communication, Journalism, Marketing, Public Relations, Advertising, Media Studies, English, Sociology, Psychology, or a related field. Most humanities and social science degrees are accepted.

Additional Information

CategoryDetails
Scope of the programGraduates work in advertising, PR and media agencies as account managers, planners or strategists. Companies hire them as brand, marketing and corporate communication specialists. Public institutions and NGOs need them for public information, press offices and campaigns. Roles include social media manager, content strategist, spokesperson and communication consultant. Sectors include marketing, media, consumer goods, services and the public sector. Further study is possible in doctoral programs in media and communication or in specialized marketing training.
Program entry requirementLegalized Bachelor or Master degree certificate Legalized Transcript of grades/supplement from bachelor or master studies Certificate confirming English Language knowledge on B2 level Passport photocopy Digital passport size photo (guideline) CV* Cover Letter* Recommendation letter**
Required GPABachelor’s: 2.5 CGPA or equivalent (may vary by program).
GRE RequiredNo GRE required for admission to this master's program at University of Wroclaw.
GMAT RequiredNo GMAT required for admission to this master's program at University of Wroclaw.
Application ProcessHow to Apply to Study in Poland? When applying to polish universities, students should keep in mind these crucial steps: 1. Select the course you want and university first. 2. Visit the website of the former university to obtain the application. 3. Complete the application and look for further information, such as exam requirements and other information on admissions for students from abroad. 4. Enroll in and complete the necessary test. 5. Enclose the completed application form and any other documents, such as the academic criteria. 6. Proof of funding for your research (such as bank balance). 7. Standards for proficiency in English (IELTS, PTE, TOEFL Scores). 8. Foreign Student Health Insurance. 9. The acceptance letter will be sent to your mail by the university once it checks your application and supporting documentation. 10. After receiving the acceptance letter, you have a deadline for paying your deposit. 11. Attend that particular university on the given day.
Available Scholarshipshttps://studyabroadupdates.com/scholarships/
Program accreditationThe University of Wroclaw, founded in 1702, is one of the largest and oldest universities in Poland. Its study programs are subject to quality review by the Polish Accreditation Committee (PKA) and are recognized by Poland's Ministry of Science and Higher Education. The university is a member of the European University Association (EUA) and takes part in the Erasmus+ exchange network. It is part of the Aurora alliance of European universities, supporting joint study and mobility opportunities. It appears in international rankings such as QS and Times Higher Education and is regularly ranked among Poland's leading universities. This confirms the university meets national and international quality standards for higher education.
Living expensesLiving Expenses in Poland • Monthly Budget: Generally ranges between €400 and €600 per month (approx. PLN 1,500 – 2,500) to live a moderate student life. • Accommodation: Highly affordable on-campus university dormitories cost roughly PLN 400 – 600 (€90 – €140) per month. A private 1-bedroom apartment outside the city center can average around PLN 2,300 (~€540). • Visa Proof of Funds: To clear your student visa requirements, you must present an accessible bank statement showing a baseline liquidity of approximately PLN 8,000 (~€1,850) in addition to your paid tuition receipts.
Visa Process Details1. Passport: Valid passport with old ones if available (Mandatory). 2. CNIC / B-Form / FRC: ID and family relation documents (Mandatory). 3. Photographs: Biometric/passport-sized photo (Mandatory). 4. Offer Letter: Official unconditional admission letter (Mandatory). 5. Tuition Fee Receipt: Deposit, payment, or scholarship proof (Mandatory/Conditional). 6. Academic Documents: Transcripts and degrees with attestations (Mandatory). 7. Language Certificate: IELTS, TOEFL, or language proof (Conditional). 8. CV / Resume: Updated resume with gap details (Mandatory/Conditional). 9. SOP / Motivation Letter: Study plan and home ties explanation (Mandatory/Conditional). 10. Financial Documents: Bank statements, income, and funds proof (Mandatory). 11. Sponsor Documents: Sponsor ID, relation, affidavit, and income proof (Conditional). 12. Accommodation Proof: Housing booking or address (Mandatory/Conditional). 13. Insurance: Travel/health insurance (Mandatory/Conditional). 14. Police Certificate: Character certificate if required (Conditional). 15. Medical Certificate: Medical/TB/polio clear certificate (Conditional). 16. Translations / Legalization: Certified translations or attestations (Conditional). 17. Previous Refusals: Refusal letters with explanations (Mandatory if applicable). 18. Travel History: Visas, stamps, and travel proof (Conditional). 19. Family / Home Ties: Property, business, or family return proof (Recommended). 20. Country-Specific: e-Konsulat form / appointment confirmation (Country-specific). 21. Country-Specific: Proof of accommodation and return travel means (Country-specific). 22. Country-Specific: Insurance meeting Polish national visa rules (Country-specific).
Part timeworkPart-Time Work in Poland • Hours: Enrolled full-time international students face no restrictions on working hours. You can work part-time, full-time, or freelance without needing a separate work permit. • Average Pay: The statutory minimum wage is PLN 30.50 per hour gross. • Tax Benefits: Students under the age of 26 working on a mandate contract (umowa zlecenie) are exempt from both social security (ZUS) and income tax up to a high income threshold, allowing you to take home nearly 100% of your gross earnings.
Post-study work opportunityPost-Study Work Opportunities • 1-Year Stay-Back Permit: Non-EU graduates of Polish higher education institutions can apply for a 1-year temporary residence permit extension specifically designed to give you an open window to hunt for a job. • Full Work Permit Transition: Once you land a professional contract matching your credentials, you seamlessly transition into a multi-year Temporary Residence Card (Karta Pobytu) tied to your employer. • The EU Blue Card Pathway: Highly qualified specialists who secure a position with a salary at or above 150% of the national average (~PLN 10,500/month gross) qualify for a premium EU Blue Card valid for up to 4 years.

What is the duration of the Master of Communication Management program at the University of Wroclaw?

The Master of Communication Management program at the University of Wroclaw has a duration of 2 years, running for 4 semesters on a full-time basis.

What are the entry requirements for the Master's program in Communication Management?

The entry requirements for the Master's program include a legalized Bachelor or Master degree certificate, a legalized transcript of grades, a certificate confirming English language knowledge at the B2 level, a passport photocopy, a digital passport size photo, a CV, a cover letter, and a recommendation letter.

Is there an application fee for international students applying to the University of Wroclaw?

Yes, application fees for international students in Poland typically range between €20 and €50 (85-150 PLN) per program or application.

What are the living expenses for students in Poland?

Living expenses in Poland generally range between €400 and €600 per month (approximately PLN 1,500 – 2,500). On-campus dormitories cost around PLN 400 – 600 (€90 – €140) per month, while a private 1-bedroom apartment outside the city center averages around PLN 2,300 (~€540).

Are there post-study work opportunities available for graduates in Poland?

Yes, non-EU graduates of Polish higher education institutions can apply for a 1-year temporary residence permit extension to search for a job. Once employed in a professional role matching their credentials, they can transition to a multi-year Temporary Residence Card or apply for an EU Blue Card if they meet the salary criteria.

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