Master of Management & Business Development in Strategic Marketing

University of Agder
Management & Business Development in Strategic Marketing
Masters
Business & Management
Public University
Norway

A 2-year (120 ECTS) full-time international master’s degree program taught in English at Campus Kristiansand. Offered through the AACSB-accredited UiA School of Business and Law, this specialization focuses on bridging high-level corporate goals with consumer behavior, brand equity, and competitive market dynamics. It equips students with the analytical and tactical acumen to differentiate between strategic marketing planning and execution, ensuring brand strategies align seamlessly with organizational resources and long-term sustainability objectives.

Course Details

Category	Details
Time	Full Time
Campus	Kristiansand
Duration	2
Deadline-Date	1-December,
Fee Per Year	63000
Application Fee
Currency	nok
Intake Link	https://www.uia.no/studentliv/studiestart/
Deadline Link	https://www.uia.no/english/studies/programmes/management-and-business-development-master/index.html
Intakes	August
Program language requirement	IELTS Academic: Minimum overall band score of 6.0. TOEFL iBT / TOEFL iBT Home Edition: Minimum score of 80 (internet-based), 550 (paper-based), or 213 (computer-based). (Note: For tests taken after January 21, 2026, the updated TOEFL iBT minimum score requirement is 4). Pearson PTE Academic / Academic Online: Minimum score of 62. Cambridge English Exams: B2 First (with grade "A"), C1 Advanced, or C2 Proficiency. The European Language Certificate (telc): telc English B2, telc English B2-C1 University, or C1-level certificates. International Baccalaureate (IB): IB Diploma with English at Higher Level (HL) with a minimum score of 4.

Who can Choose this program?

Bachelor’s degree in Management, Business Administration, Economics, Marketing, Finance, Engineering, or a related field. Technical or business backgrounds are both accepted.

Additional Information

Category	Details
Scope of the program	Prepares graduates for leadership, strategic planning, and analytical careers—such as strategic marketing manager, brand director, market research analyst, product manager, corporate communications lead, and marketing consultant—across multinational corporations, consumer goods companies, creative agencies, and public sector organizations, as well as eligibility for doctoral (PhD) studies.
Program entry requirement	General admission requirement is completed bachelor’s degree or equivalent education with a scope of minimum three years’ duration (180 ECTS credits). Academic basis: Either: a major subject within business, administration, marketing, management, relevant social sciences or equivalent of minimum 80 ECTS credits, of which a minimum of 20 credits are at level 2 / additional level. Or: an integrated programme of at least two years duration within business administration, marketing, management, relevant social sciences or equivalent. The admission requirement must include a minimum of 7.5 credits in social science methodology. A weighted average grade of C or better is required. Admission takes place in accordance with regulations on admission to study programmes and courses at the University of Agder. 140 annual hours of English from Norwegian secondary school with the grade 4 or above. Test of English as a Foreign Language (TOEFL) with a score of at least 550 for the Paperbased test, 213 for the Computer-based test and 80 for the Internet-based test. A score of at least 6.0 in the International English Language Testing Service (IELTS) PTE Academic Pearson Test of English (PTE) with a score of no less than 62. Cambridge English: Advanced (CAE), Proficiency (CPE) or First (FCE), passed with grade A. Other approved documentation of knowledge of English at an equivalent level after individual assessment
Required GPA	A recognized 4-year Bachelor's degree in a relevant discipline with a minimum CGPA of 2.7–3.0/4.0 or equivalent. Competitive universities generally prefer 3.0/4.0 or higher.
GRE Required	No – GRE is not required for this program.
GMAT Required	No – GMAT is not required for this program.
Application Process	1. Apply to an accredited Norwegian higher education institution and secure full-time admission. 2. Receive your official unconditional admission letter confirming your study program. 3. Transfer required living expenses and tuition fees to the university's deposit account or an approved Norwegian bank account. 4. Create an account on the UDI Application Portal Norway and complete the online study permit application. 5. Pay the required UDI residence permit application fee online and download your cover letter. 6. Prepare supporting documents: passport, admission letter, deposit receipt, housing documentation, and insurance. 7. Book a submission appointment at the nearest Norwegian Embassy, Consulate, or VFS Global Centre. 8. Attend your appointment to submit your document checklist, give biometric data, and submit your passport. 9. Track your application status on the UDI portal and await the official decision. 10. Travel to Norway after permit approval and register with the local police station to obtain your Residence Card.
Available Scholarships	https://studyabroadupdates.com/scholarships/
Program accreditation	Accredited by NOKUT (Norwegian Agency for Quality Assurance in Education) under the Norwegian university system.
Living expenses	Living Expenses: Average living costs range from NOK 12,000–16,000 per month, covering accommodation, food, transportation, study materials, and personal expenses. Students should budget around NOK 150,000–170,000 per year.
Visa Process Details	1. Passport: Valid passport with required validity and blank pages (Mandatory). 2. CNIC / B-Form / FRC: Applicant ID and family relationship documents (Mandatory). 3. Photographs: Recent biometric passport-sized photos (Mandatory). 4. Offer letter: Official unconditional admission letter (Mandatory). 5. Tuition fee receipt: Deposit, tuition payment, or scholarship proof (Mandatory/Conditional). 6. Academic documents: Transcripts, degrees, and required attestations (Mandatory). 7. Language certificate: IELTS, TOEFL, or language test proof (Conditional). 8. CV / resume: Updated resume with education and gap details (Mandatory/Conditional). 9. SOP / motivation letter: Study plan and home ties explanation (Mandatory/Conditional). 10. Financial documents: Bank statements, income proof, and source of funds (Mandatory). 11. Sponsor documents: Sponsor ID, affidavit, and income proof (Conditional). 12. Accommodation proof: Housing booking, contract, or university letter (Mandatory/Conditional). 13. Insurance: Travel and health insurance coverage (Mandatory/Conditional). 14. Police certificate: Character clearance certificate if required (Conditional). 15. Medical certificate: Medical clearance certificate if required (Conditional). 16. Translations / legalization: Certified translations or legalization if required (Conditional). 17. Previous refusals: Visa refusal letters and explanation if applicable (Mandatory if applicable). 18. Travel history: Copies of previous visas and travel stamps (Conditional). 19. Family / home ties: Return proof such as FRC, property, or job ties (Recommended). 20. Country-specific: UDI application portal cover letter (Country-specific). 21. Country-specific: Funds deposit in a Norwegian or student bank account (Country-specific). 22. Country-specific: Housing documentation if required (Country-specific).
Part timework	Part-time Work: International students can work up to 20 hours per week during the academic semester and full-time during official holidays. Many students find part-time jobs in retail, hospitality, customer service, and campus roles.
Post-study work opportunity	Post-Study Work Opportunity: After graduation, eligible students can apply for a 12-month Job Seeker Residence Permit to stay in Norway and search for employment. Once they secure a qualifying job, they can apply for a Skilled Worker Residence Permit, which can lead to long-term residence if eligibility requirements are met.

What are the eligibility requirements for the Master's in Management and Business Development at the University of Agder?

Applicants must have a completed bachelor's degree or equivalent education with a scope of minimum three years' duration (180 ECTS credits). This should include at least 80 ECTS credits in business, administration, marketing, management, or relevant social sciences, with a minimum of 20 credits at level 2, and 7.5 credits in social science methodology. A weighted average grade of C or better is also required.

What is the tuition fee for the Master's program at the University of Agder?

The tuition fee for the Master's in Management and Business Development is NOK 63,000 per year. There is no application fee required to apply for the program.

What English language certificates are accepted for admission to the Master's program?

Accepted English language certificates include IELTS Academic with a minimum overall band score of 6.0, TOEFL iBT with a minimum score of 80, Pearson PTE Academic with a score of at least 62, and Cambridge English Exams such as B2 First (with grade "A"), C1 Advanced, or C2 Proficiency. Other equivalent English language proofs may also be accepted after individual assessment.

Are there opportunities for part-time work while studying in Norway?

Yes, international students in Norway can work up to 20 hours per week during the academic semester and full-time during official holidays. Many students find part-time jobs in retail, hospitality, customer service, and campus roles.

What is the post-study work opportunity after completing the Master's program?

After graduation, eligible students can apply for a 12-month Job Seeker Residence Permit, allowing them to stay in Norway to search for employment. Once they secure a qualifying job, they can apply for a Skilled Worker Residence Permit, which can lead to long-term residence if eligibility requirements are met.